Why she buys: the new strategy for reaching the world's most powerful consumers

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Pub. Date:
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Language:
English
Description
A marketing and sales pioneer uses the psychology of gender to provide a fresh perspective on field-proven business practices to help create, market, and sell products and services to women, the world's most powerful consumers.
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ISBN:
9780307450388
9781515992516
9780307450401
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Grouping Information

Grouped Work ID2edb2b6b-1345-500c-c888-28ab8e842acd
Grouping Titlewhy she buys the new strategy for reaching the worlds most powerful consumers
Grouping Authorbridget brennan
Grouping Categorybook
Grouping LanguageEnglish (eng)
Last Grouping Update2024-02-28 01:58:16AM
Last Indexed2024-04-22 21:39:53PM

Solr Fields

accelerated_reader_point_value
0
accelerated_reader_reading_level
0
auth_author2
Daniels, Vanessa
author
Brennan, Bridget
author2-role
Daniels, Vanessa,reader
hoopla digital
author_display
Brennan, Bridget
available_at_bemis
Bemis Public Library
detailed_location_bemis
Bemis Lower Level
display_description
A marketing and sales pioneer uses the psychology of gender to provide a fresh perspective on field-proven business practices to help create, market, and sell products and services to women, the world's most powerful consumers.
format_bemis
Book
eAudiobook
format_category_bemis
Audio Books
Books
eBook
id
2edb2b6b-1345-500c-c888-28ab8e842acd
isbn
9780307450388
9780307450401
9781515992516
itype_bemis
Juvenile Biography
last_indexed
2024-04-23T03:39:53.229Z
lexile_score
-1
literary_form
Non Fiction
literary_form_full
Non Fiction
local_callnumber_bemis
658.804 BRENNAN
owning_library_bemis
Bemis Public Library
owning_location_bemis
Bemis Public Library
primary_isbn
9780307450388
publishDate
2009
2016
publisher
Crown Business
Tantor Media, Inc
recordtype
grouped_work
subject_facet
Business
Economics
Electronic books
Marketing
Nonfiction
Sociology
Women consumers
Women's Studies
title_display
Why she buys : the new strategy for reaching the world's most powerful consumers
title_full
Why She Buys : the new strategy for reaching the world's most powerful consumers [electronic resource] / Bridget Brennan
Why she buys : the new strategy for reaching the world's most powerful consumers / Bridget Brennan
Why she buys [electronic resource] : The new strategy for reaching the world's most powerful consumers. Bridget Brennan
title_short
Why she buys
title_sub
the new strategy for reaching the world's most powerful consumers
topic_facet
Business
Economics
Marketing
Nonfiction
Sociology
Women consumers
Women's Studies

Solr Details Tables

item_details

Bib IdItem IdShelf LocCall NumFormatFormat CategoryNum CopiesIs Order ItemIs eContenteContent SourceeContent URLDetailed StatusLast CheckinLocation
ils:.b5883378x.i123189196Bemis Lower Level658.804 BRENNAN1falsefalseOn ShelfApr 22, 2019below
hoopla:MWT11727066Online Hoopla CollectionOnline HooplaeAudiobookAudio Books1falsetrueHooplahttps://www.hoopladigital.com/title/11727066?utm_source=MARC&Lid=hh4435Available Online
overdrivecmc:ODN0000199778ODN0000199778Overdrive (CMC)Online Overdrive (CMC)eBookeBook1falsetrueOverdrive (CMC)http://link.overdrive.com/?websiteID=162&titleID=199778Available OnlineOverdrive (CMC)

record_details

Bib IdFormatFormat CategoryEditionLanguagePublisherPublication DatePhysical DescriptionAbridged
ils:.b5883378xBookBooks1st edEnglishCrown Business[2009]viii, 322 pages ; 25 cm
hoopla:MWT11727066eAudiobookAudio BooksUnabridgedEnglishTantor Media, Inc20161 online resource (1 audio file (7hr., 23 min.)) : digital.
overdrivecmc:ODN0000199778eBookeBookEnglish20091 online resource

scoping_details_bemis

Bib IdItem IdGrouped StatusStatusLocally OwnedAvailableHoldableBookableIn Library Use OnlyLibrary OwnedHoldable PTypesBookable PTypesLocal Url
ils:.b5883378x.i123189196On ShelfOn Shelffalsetruetruefalsefalsetrue195, 5, 6, 7, 8, 9, 10, 170, 11, 171, 12, 13, 14, 15
hoopla:MWT11727066Available OnlineAvailable Onlinefalsetruefalsefalsefalsefalse