Integrity selling for the 21st century: how to sell the way people want to buy
Description
“I have observed several hundred salespeople who were taught to use deceptive practices like ‘bait and switch’ and encouraged to play negotiation games with customers... In the same industry, I have observed countless people who had been taught to sell with high integrity. Ironically, their customer satisfaction, profit margins, and salesperson retention were significantly higher.” — Ron Willingham If you’ve tried manipulative, self-focused selling techniques that demean you and your customer, if you’ve ever wondered if selling could be more than just talking people into buying, then Integrity Selling for the 21st Century is the book for you. Its concept is simple: Only by getting to know your customers and their needs — and believing that you can meet those needs — will you enjoy relationships with customers built on trust. And only then, when you bring more value to your customers than you receive in payment, will you begin to reap the rewards of high sales. Since the publication of Ron Willingham’s enormously successful first book, Integrity Selling , his sales program has been adopted by dozens of Fortune 500 companies, such as Johnson & Johnson and IBM, as well as the American Red Cross and the New York Times . In his new book, Integrity Selling for the 21st Century , Willingham explains how his selling system relates to today’s business climate — when the need for integrity is greater than ever before. Integrity Selling for the 21st Century teaches a process of self-evaluation to help you become a stellar salesperson in any business climate. Once you’ve established your own goals and personality traits, you’ll be able to evaluate them in your customers and adapt your styles to create a more trusting, productive relationship. Drawing upon Willingham’s years of experience and success stories from sales forces of the more than 2,000 companies that have adopted the Integrity Selling system, Ron Willingham has created a blueprint for achieving success in sales while staying true to your values.
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ISBN:
9780385509565
9780385515139
9780385515139
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Grouping Information
Grouped Work ID | 85b7c84a-e239-ffa8-51f7-562a98b23c3e |
---|---|
Grouping Title | integrity selling for the 21st century how to sell the way people want to buy |
Grouping Author | ron willingham |
Grouping Category | book |
Grouping Language | English (eng) |
Last Grouping Update | 2024-04-14 11:41:56AM |
Last Indexed | 2024-04-22 23:04:39PM |
Solr Fields
accelerated_reader_point_value
0
accelerated_reader_reading_level
0
author
Willingham, Ron, 1932-
author_display
Willingham, Ron
available_at_bemis
Bemis Public Library
detailed_location_bemis
Bemis Lower Level
display_description
“I have observed several hundred salespeople who were taught to use deceptive practices like ‘bait and switch’ and encouraged to play negotiation games with customers... In the same industry, I have observed countless people who had been taught to sell with high integrity. Ironically, their customer satisfaction, profit margins, and salesperson retention were significantly higher.” — Ron Willingham If you’ve tried manipulative, self-focused selling techniques that demean you and your customer, if you’ve ever wondered if selling could be more than just talking people into buying, then Integrity Selling for the 21st Century is the book for you. Its concept is simple: Only by getting to know your customers and their needs — and believing that you can meet those needs — will you enjoy relationships with customers built on trust. And only then, when you bring more value to your customers than you receive in payment, will you begin to reap the rewards of high sales. Since the publication of Ron Willingham’s enormously successful first book, Integrity Selling , his sales program has been adopted by dozens of Fortune 500 companies, such as Johnson & Johnson and IBM, as well as the American Red Cross and the New York Times . In his new book, Integrity Selling for the 21st Century , Willingham explains how his selling system relates to today’s business climate — when the need for integrity is greater than ever before. Integrity Selling for the 21st Century teaches a process of self-evaluation to help you become a stellar salesperson in any business climate. Once you’ve established your own goals and personality traits, you’ll be able to evaluate them in your customers and adapt your styles to create a more trusting, productive relationship. Drawing upon Willingham’s years of experience and success stories from sales forces of the more than 2,000 companies that have adopted the Integrity Selling system, Ron Willingham has created a blueprint for achieving success in sales while staying true to your values.
format_bemis
Book
format_category_bemis
Books
id
85b7c84a-e239-ffa8-51f7-562a98b23c3e
isbn
9780385509565
9780385515139
9780385515139
itype_bemis
Juvenile Biography
last_indexed
2024-04-23T05:04:39.092Z
lexile_score
-1
literary_form
Unknown
literary_form_full
Unknown
local_callnumber_bemis
658.85 WILLINGH
owning_library_bemis
Bemis Public Library
owning_location_bemis
Bemis Public Library
primary_isbn
9780385509565
publishDate
2003
2009
2009
publisher
Currency/Doubleday
recordtype
grouped_work
subject_facet
Business
Electronic books
Integrity
Nonfiction
Sales & Marketing
Self-Improvement
Selling
Electronic books
Integrity
Nonfiction
Sales & Marketing
Self-Improvement
Selling
title_display
Integrity selling for the 21st century : how to sell the way people want to buy
title_full
Integrity selling for the 21st century : how to sell the way people want to buy / Ron Willingham
Integrity selling for the 21st century [electronic resource] : How to sell the way people want to buy. Ron Willingham
Integrity selling for the 21st century [electronic resource] : How to sell the way people want to buy. Ron Willingham
title_short
Integrity selling for the 21st century
title_sub
how to sell the way people want to buy
topic_facet
Business
Integrity
Nonfiction
Sales & Marketing
Self-Improvement
Selling
Integrity
Nonfiction
Sales & Marketing
Self-Improvement
Selling
Solr Details Tables
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overdrivecmc:ODN0000202975 | ODN0000202975 | Overdrive (CMC) | Online Overdrive (CMC) | eBook | eBook | 1 | false | true | Overdrive (CMC) | http://link.overdrive.com/?websiteID=162&titleID=202975 | Available Online | Overdrive (CMC) |
record_details
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---|---|---|---|---|---|---|---|---|
ils:.b2546601x | Book | Books | 1st ed | English | Currency/Doubleday | 2003 | xxvii, 210 pages : illustrations ; 25 cm | |
overdrivecmc:ODN0000202975 | eBook | eBook | English | 2009 | 1 online resource |
scoping_details_bemis
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---|---|---|---|---|---|---|---|---|---|---|---|---|
ils:.b2546601x | .i122685465 | On Shelf | On Shelf | false | true | true | false | false | true | 195, 5, 6, 7, 8, 9, 10, 170, 11, 171, 12, 13, 14, 15 |