And then there's this: How stories live and die in viral culture
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Description
Breaking news, fresh gossip, tiny scandals, trumped-up crises-every day we are distracted by a culture that rings our doorbell and runs away. Stories spread wildly and die out in mere days, to be replaced by still more stories with ever shorter life spans. Through the Internet the news cycle has been set spinning even faster now that all of us can join the fray: anyone on a computer can spread a story almost as easily as The New York Times , CNN, or People . As media amateurs grow their audience, they learn to think like the pros, using the abundant data that the Internet offers-hit counters, most e-mailed lists, YouTube views, download tallies-to hone their own experiments in viral blowup. And Then There's This is Bill Wasik's journey along the unexplored frontier of the twenty-first century's rambunctious new-media culture. He covers this world in part as a journalist, following "buzz bands" as they rise and fall in the online music scene, visiting with viral marketers and political trendsetters and online provocateurs. But he also wades in as a participant, conducting his own hilarious experiments: an e-mail fad (which turned into the worldwide "flash mob" sensation), a viral website in a month-long competition, a fake blog that attempts to create "antibuzz," and more. He doesn't always get the results he expected, but he tries to make sense of his data by surveying what real social science experiments have taught us about the effects of distraction, stimulation, and crowd behavior on the human mind. Part report, part memoir, part manifesto, part deconstruction of a decade, And Then There's This captures better than any other book the way technology is changing our culture.
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ISBN:
9781101976128
9781101057704
9781101057704
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Grouping Information
Grouped Work ID | a5efc6f2-26f5-577e-1c91-e2018ead8105 |
---|---|
Grouping Title | and then theres this how stories live and die in viral culture |
Grouping Author | bill wasik |
Grouping Category | book |
Grouping Language | English (eng) |
Last Grouping Update | 2024-04-07 19:49:48PM |
Last Indexed | 2024-04-30 23:10:02PM |
Solr Fields
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0
accelerated_reader_reading_level
0
auth_author2
Wasik, Bill
author
Wasik, Bill
author2-role
Wasik, Bill
author_display
Wasik, Bill
display_description
Breaking news, fresh gossip, tiny scandals, trumped-up crises-every day we are distracted by a culture that rings our doorbell and runs away. Stories spread wildly and die out in mere days, to be replaced by still more stories with ever shorter life spans. Through the Internet the news cycle has been set spinning even faster now that all of us can join the fray: anyone on a computer can spread a story almost as easily as The New York Times , CNN, or People . As media amateurs grow their audience, they learn to think like the pros, using the abundant data that the Internet offers-hit counters, most e-mailed lists, YouTube views, download tallies-to hone their own experiments in viral blowup. And Then There's This is Bill Wasik's journey along the unexplored frontier of the twenty-first century's rambunctious new-media culture. He covers this world in part as a journalist, following "buzz bands" as they rise and fall in the online music scene, visiting with viral marketers and political trendsetters and online provocateurs. But he also wades in as a participant, conducting his own hilarious experiments: an e-mail fad (which turned into the worldwide "flash mob" sensation), a viral website in a month-long competition, a fake blog that attempts to create "antibuzz," and more. He doesn't always get the results he expected, but he tries to make sense of his data by surveying what real social science experiments have taught us about the effects of distraction, stimulation, and crowd behavior on the human mind. Part report, part memoir, part manifesto, part deconstruction of a decade, And Then There's This captures better than any other book the way technology is changing our culture.
id
a5efc6f2-26f5-577e-1c91-e2018ead8105
isbn
9781101057704
9781101976128
9781101976128
last_indexed
2024-05-01T05:10:02.474Z
lexile_score
-1
literary_form
Non Fiction
literary_form_full
Non Fiction
primary_isbn
9781101976128
publishDate
2009
publisher
Penguin Audio
recordtype
grouped_work
subject_facet
Electronic books
Language Arts
Nonfiction
Sociology
Language Arts
Nonfiction
Sociology
title_display
And then there's this : How stories live and die in viral culture
title_full
And then there's this [electronic resource] : How stories live and die in viral culture. Bill Wasik
title_short
And then there's this
title_sub
How stories live and die in viral culture
topic_facet
Language Arts
Nonfiction
Sociology
Nonfiction
Sociology
Solr Details Tables
item_details
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overdrivecmc:ODN0000242294 | ODN0000242294 | Overdrive (CMC) | Online Overdrive (CMC) | eBook | eBook | 1 | false | true | Overdrive (CMC) | http://link.overdrive.com/?websiteID=162&titleID=242294 | Available Online | Overdrive (CMC) | |
overdrivecmc:ODN0000243923 | ODN0000243923 | Overdrive (CMC) | Online Overdrive (CMC) | eAudiobook | Audio Books | 1 | false | true | Overdrive (CMC) | http://link.overdrive.com/?websiteID=162&titleID=243923 | Available Online | Overdrive (CMC) |
record_details
Bib Id | Format | Format Category | Edition | Language | Publisher | Publication Date | Physical Description | Abridged |
---|---|---|---|---|---|---|---|---|
overdrivecmc:ODN0000242294 | eBook | eBook | English | 2009 | 1 online resource | |||
overdrivecmc:ODN0000243923 | eAudiobook | Audio Books | Unabridged | English | Penguin Audio | 2009 | 1 online resource (5 audio files) : digital |