Go-givers sell more
Most people think of sales as a struggle to make people do something they don't really want to do. But that cut-throat mentality makes the process much harder than it has to be - especially in an economic downturn when customers are more suspicious and defensive than ever. It's far more effective when salespeople think like 'go-givers' and focus extensively on creating value for the customer. Illustrating their points with a wide range of examples, Burg and Mann offer tips and strategies that anyone in sales can start applying straight away.
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|Grouped Work ID||fd7f94ad-b504-5c64-7b03-3bd6a5ca8a63|
|Grouping Title||go givers sell more|
|Grouping Author||burg bob|
|Last Grouping Update||2019-12-02 10:07:39AM|
|Last Indexed||2019-12-08 05:16:48AM|
|auth_author2||Mann, John David.|
|author2-role||Mann, John David.|
|detailed_location_bemis||Bemis Lower Level|
|display_description||Applying the lessons of the bestselling parable The Go-Giver to real-world situations The Go-Giver took the business world by storm with its message that giving is the most fulfilling and most effective path to success. It has inspired more than 125,000 readers-but some have wondered how the story's lessons stand up to the tough challenges of everyday, real-world business. Now Bob Burg and John David Mann answer that question in Go-Givers Sell More, a practical guide that makes giving the cornerstone of a powerful and effective approach to selling. Most of us think of sales as convincing potential customers to believe or do something they don't really want to. But that cutthroat mentality makes the process much harder than it has to be-especially in an economic downturn, when customers are more suspicious and defensive. It's far more productive (and satisfying) when salespeople think like Go-Givers and focus exclusively on creating value for the customer. Cultivate a trusting relationship and provide outstanding service, say the authors, and great results will follow automatically. Illustrating their points with a wide range of real-life examples, Burg and Mann offer tips and strategies that anyone in sales can start applying right away. Visit www.GoGiversSellMore.com|
|owning_library_bemis||Bemis Public Library|
|owning_location_bemis||Bemis Public Library|
|series||Your coach in a box|
|series_with_volume||Your coach in a box||
|title_display||Go-givers sell more|
|title_full||Go-givers sell more / Bob Burg and John David Mann|
Go-givers sell more [electronic resource] / Bob Burg and John David Mann
|title_short||Go-givers sell more|