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You can't teach a kid to ride a bike at a seminar: Sandler training's 7-step system for successful selling
(Book)

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Contributors:
Mattson, David, 1963- writer of foreword.
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Description
The timeless guide to sales success has been revised to help you supercharge personal and team performance in a new economy. "People make buying decisions emotionally and justify them logically." That shrewd insight from the first edition of this best-selling book has become a no-brainer among sales professionals. Now, the new edition of the classic work that has helped millions of sales professionals take their careers to new levels offers critical new insights, information, and tools for success in today's economy. You Can't Teach a Kid to Ride a Bike at a Seminar, Second Edition retains David Sandler's classic, battle-tested advice on driving personal and organizational success by breaking the rules of conventional selling. And now Sandler Training's CEO, David Mattson, has revisited it to provide additional skills designed for today's highly competitive and more complex sales landscape. With this powerful guide, you'll learn how to: - Take the lead in the "buyer/seller dance" - Get the prospect to do most of the talking - Have a process for answering questions from prospects - Know when a prospect is shopping you . . . and what to do about it
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658.85 SANDLER
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Published:
New York : McGraw Hill Education, [2015].
Format:
Book
Edition:
Second edition.
Physical Desc:
xii, 275 pages : illustrations ; 24 cm
Language:
English
ISBN:
9780071847827, 0071847820
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Citations
APA Citation (style guide)

Sandler, D. H., & Mattson, D. (2015). You can't teach a kid to ride a bike at a seminar: Sandler training's 7-step system for successful selling. Second edition. New York, McGraw Hill Education.

Chicago / Turabian - Author Date Citation (style guide)

Sandler, David H. and David Mattson. 2015. You Can't Teach a Kid to Ride a Bike At a Seminar: Sandler Training's 7-step System for Successful Selling. New York, McGraw Hill Education.

Chicago / Turabian - Humanities Citation (style guide)

Sandler, David H. and David Mattson, You Can't Teach a Kid to Ride a Bike At a Seminar: Sandler Training's 7-step System for Successful Selling. New York, McGraw Hill Education, 2015.

MLA Citation (style guide)

Sandler, David H., and David Mattson. You Can't Teach a Kid to Ride a Bike At a Seminar: Sandler Training's 7-step System for Successful Selling. Second edition. New York, McGraw Hill Education, 2015.

Note! Citation formats are based on standards as of July 2022. Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy.
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Grouped Work ID:
118ebe03-58b7-6089-c819-f561067c8629
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Record Information

Last Sierra Extract TimeJan 01, 2023 05:20:48 PM
Last File Modification TimeJan 01, 2023 05:24:16 PM
Last Grouped Work Modification TimeJan 14, 2023 08:02:02 PM

MARC Record

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